Consumer Goods and Retail

The consumer goods and retail industry is breaking into a new era: Virtual shopping. Ecommerce has just been established, yet more innovative ways are already in place to flood the market providing completely different customer experiences. Game-changing smartphone applications in the Consumer Goods and Retail industry are truly impacting the way consumers shop and consume, communicate and become informed, as well as plan their time. For retailers, at the end of the day, it’s about how and where the consumer decides to spend his money. Smartphones will become the most important digital device for the shopper in the Consumer Goods/Retail transaction process.

Virtual shopping offers tremendous potential for different industries – but industry players have to get it right. But how can they integrate the new channel in their customer experience? How can they create a profitable business model? And when is the right moment to join and with whom?

Values ahead: Linking strategy, technology and innovation in the convergence of industries

Arthur D. Little’s Consumer Goods & Retail practice (CGR) has worked in the consumer goods and retail market globally for decades and consulted many key players in various assignments during that time. [...]

“Ubiquitous, Universal and Unique”

The retail landscape is undergoing major changes driven by external trends and due to a challenging economic environment, spending and recovery continues to be challenging. [...]

Going from Good to Great

In its latest Viewpoint “Managing the Customer Experience: Going from Good to Great”, Arthur D. Little presents thoughts, experiences and methodology on how to become great at customer experience management. [...]

A major European retailer and producer of several food and non-food categories developed a new premium mineral water brand. The question then was how to identify attractive markets for an internationalization strategy of this premium mineral water. Arthur D. Little, besides identifying target markets also developed a detailed market entry strategy. [...]

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Viewpoints22 September 2014

Feed the Lion

FMCG Opportunities and Challenges in Africa

The African continent is seeing rapid economic growth, coupled with a substantial increase in middle-class population and disposable income levels. Global companies are eyeing the African market for future growth and investing accordingly, [...]

Viewpoints08 July 2014

Heading for New Shores

A pragmatic approach for the strategic assessment of foreign markets

The decision to enter new markets requires a comprehensive assessment of market structures, customer demands, local competitors and potential business partners along the value chain. One of the major obstacles in the way of companies [...]

Viewpoints07 January 2014

Opportunities and Challenges in Consumer Electronics & Home Appliances (India)

India has been trailing behind ASEAN countries in terms of production, quality and export of consumer appliances. Performance levels of most of the factors of production such as quality manpower, capital investment, infrastructure, [...]

Viewpoints11 November 2013

U-Channel Retail – Update Fall 2013

Transformation of the retail function toward a new model that is Ubiquitous, Universal and Unique

While retail has always been at the heart of everyday life, it has never stopped evolving and has never been changing as rapidly as it is today. Although many retailers are still transitioning to online retail, with varying degrees of [...]