1 min read • Automotive

Megatrends need careful management by OEMs

This feature discusses Arthur D. Little’s new global mobility study which sheds light on the three megatrends of autonomous driving, electric mobility and car sharing. Feedback from respondents in the recent study is decidedly lukewarm. Of the 65,000 consumers polled from 10 core automotive markets, only one-third said they would be willing to use an autonomous car. Similarly, the study notes that prospects for EVs are “not too bright” as the models’ high prices and limited range combined with a shortage of charging stations hold back demand. In this article, Arthur D. Little Partner Klaus Schmitz discusses the obstacles that are preventing breakthrough in the market and how crucial it is for customer needs to be understood.

1 min read • Automotive

Megatrends need careful management by OEMs

This feature discusses Arthur D. Little’s new global mobility study which sheds light on the three megatrends of autonomous driving, electric mobility and car sharing. Feedback from respondents in the recent study is decidedly lukewarm. Of the 65,000 consumers polled from 10 core automotive markets, only one-third said they would be willing to use an autonomous car. Similarly, the study notes that prospects for EVs are “not too bright” as the models’ high prices and limited range combined with a shortage of charging stations hold back demand. In this article, Arthur D. Little Partner Klaus Schmitz discusses the obstacles that are preventing breakthrough in the market and how crucial it is for customer needs to be understood.