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TV Platforms in Germany

2014 and Beyond

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Julien Duvaud-Schelnast

FrancePartner

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The German TV market is well developed and intensely competitive. It will become even more dynamic as a result of current technological, market, and regulatory trends.  This report presents a detailed look at the current state of the German TV market and assesses how these trends could impact its future development. Arthur D. Little’s Total Cost of Ownership (TCO) analysis provides insights into the various TV platforms and their overall competitiveness.

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