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Airport Parking: The Start of a Journey

Over the past few decades' airports have evolved from mere infrastructure providers to hubs of commercial activities. Many airports have therefore extended their service offerings, focusing increasingly on providing a holistic customer experience with the passenger central to both strategic and commercial decisions. Proper management of airport parking activities has a defining impact on the customer experience, as the parking premises form the first physical point of contact at the airport for point-to-point passengers. In this article, François-Joseph Van Audenhove and Aurelia Betatti of Arthur D. Little, discuss ways to maximise customer experience and create added value from airport parking activities.

Airport Parking: The Start of a Journey

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Over the past few decades' airports have evolved from mere infrastructure providers to hubs of commercial activities. Many airports have therefore extended their service offerings, focusing increasingly on providing a holistic customer experience with the passenger central to both strategic and commercial decisions. Proper management of airport parking activities has a defining impact on the customer experience, as the parking premises form the first physical point of contact at the airport for point-to-point passengers. In this article, François-Joseph Van Audenhove and Aurelia Betatti of Arthur D. Little, discuss ways to maximise customer experience and create added value from airport parking activities.