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UK, London - 01 August 2017

Adding agile to improve breakthrough innovation in product development

Phase-gate, or waterfall, approaches, which companies have used for the last three decades to improve innovation performance, are being found to hold companies back when it comes to breakthrough innovation. Instead, senior executives in product- and process-technology companies are turning to agile approaches. In this article, Mitch Beaumont, Ben Thuriaux, Prashanth Prasad and Chandler Hatton at Arthur D. Little, discuss why to apply the principles of agile, the best tactic is to create a separate path tuned specifically to using those methods.

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