Strategy & Organisation

In the fifth century BC, Sun Tzu wrote: "In peace prepare for war, in war prepare for peace. The art of war is of vital importance to the state. It is a matter of life and death. A road either to safety or ruin. Hence it is a subject of inquiry which can on no account be neglected… Know your enemy, know yourself and you can fight a hundred battles without disaster… The supreme act of war is to subdue the enemy without fighting." Arthur D. Little brings together unparalleled experience, talent, creativity and discipline to help clients define, develop and execute strategy in a wide range of sectors and geographies.

The future success of any company - whether it is a large holding company, a subsidiary, a start-up, or a public body - depends on how effectively the organization adjusts to new challenges and continuous change. At Arthur D. Little, we combine our industry expertise and organizational know-how to develop and [...]

After the merger of two European airlines, Arthur D. Little helped the newly formed company to redesign its strategy. Challenge: Following the merger, the next steps were to identify a new strategy, develop a business plan and implement this new strategy for the newly formed company. In this context, the client asked [...]

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Viewpoints20 July 2017

Connected Education

Vodafone Power to you

Arthur D. Little is proud that our Telecoms & Sustainability teams have supported the Vodafone Foundation and over a dozen partners across the world through the development of the 'Connected Education' study, seeking to address the [...]

Viewpoints03 July 2017

The WHY strategy: there is no strategy without meaning

In our changing business environment we need new strategic reasons to exist

What does your company bring to the world? Companies and their CEOs often have clear visions of "what" they do: they know their products - names, features and functional benefits. [...]

Viewpoints15 June 2017

Diversification in the Era of Convergence

Responding to the opportunities and threats of industry convergence

Corporations have pursued diversification strategies for decades as a means by which to create long-term value and achieve sustained growth. Historically, companies such as General Electric diversified via inorganic acquisitions, in [...]

Viewpoints10 February 2017

The customer meeting of the future

Seamless, personal and at the right time

Our new report has been co-authored by Arthur D. Little and Telia as part of a series highlighting various aspects of digitalization and the impact it has on companies and organizations. This report takes aim at the digital transformation [...]

Press Releases13 December 2012

Arthur D. Little identifies path to success in the Chinese market

Attracted by its large market, exploding demand and cheap labor, China has been a good location for western companies looking to expand their business. However, uncertainty regarding Chinese economic growth, rising labor costs and the [...]

Press Releases27 April 2012

Investments in Customer Experience pay off in all economic cycles, states Arthur D. Little

In its latest Viewpoint, “Managing the Customer Experience: Going from Good to Great”, Arthur D. Little presents its experiences and methodology on how to become great at customer experience management. Today, Customer Experience [...]

Press Releases31 October 2011

Arthur D. Little identifies solutions for the future of urban mobility

With existing systems close to breakdown urban mobility is one of the toughest challenges that cities face. In its new study The Future of Urban Mobility: Towards networked, multimodal cities of 2050, innovation consultancy Arthur D. [...]

Press Releases16 February 2011

Arthur D. Little and ESCP Europe explore best practice business incubation in new book

In recent years, the number of business incubators across the globe has rapidly increased in a bid to support and develop young entrepreneurs and establish a brighter future against a backdrop of economic austerity.  In new book [...]