The ultimate battle in the sky – reinventing the long-haul travel experience

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Travel & Transportation February 2017

The ultimate battle in the sky – reinventing the long-haul travel experience

Arthur D. Little explores the future development of long-haul air travel

Since the mid 2000s the air-transport industry has been in an era of hyper-competition. Medium-haul has been irreversibly disrupted, and the sector has become a mass-market industry. Now airlines are preparing for the next battle in the sky: the fight for the long-haul traveler. [...]

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