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1 min read • Strategy

Innovation: measuring it to manage it

Many executives struggle to manage innovation as they would other business processes. Most exasperating is the lack of a practical way of measuring innovation effectiveness and efficiency. In this article the authors provide a success formula to design and deploy meaningful key indicators to drive innovation and business performance now and in the future.

1 min read • Strategy

Innovation: measuring it to manage it

Many executives struggle to manage innovation as they would other business processes. Most exasperating is the lack of a practical way of measuring innovation effectiveness and efficiency. In this article the authors provide a success formula to design and deploy meaningful key indicators to drive innovation and business performance now and in the future.