1 min read •

Android's landing on the mobile arena

The author analyzes how and why Android (Google's mobile operating system) has not reached its sales targets in the first months after its launch. Juan Vera, Principal from Arthur D. Little’s TIME Practice in Spain, was interviewed on the issue and explained the opportunity Android means for smartphones which do not have their legacy OS (that is every smartphone but for iphone, Blackberry and Nokia),the fierce competition Googles's OS will find from Windows Mobile and the main strengths of each player.

1 min read •

Android's landing on the mobile arena

The author analyzes how and why Android (Google's mobile operating system) has not reached its sales targets in the first months after its launch. Juan Vera, Principal from Arthur D. Little’s TIME Practice in Spain, was interviewed on the issue and explained the opportunity Android means for smartphones which do not have their legacy OS (that is every smartphone but for iphone, Blackberry and Nokia),the fierce competition Googles's OS will find from Windows Mobile and the main strengths of each player.