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Future of Innovation Management
This blog post from The Independent’s Roger Trapp discusses innovation and the extensive use of this term within business; suggesting that the term innovation is ‘messy’, but companies who wish to prosper in the future will have to grapple with it.
The majority of the article discusses the innovation management models of the future which have recently been identified by Arthur D Little. Rick Eager, who was interviewed by the journalist, points out that a focus on customers has long been associated with successful consumer businesses, but it should also be adopted by those businesses who only deal with other businesses.
This blog post from The Independent’s Roger Trapp discusses innovation and the extensive use of this term within business; suggesting that the term innovation is ‘messy’, but companies who wish to prosper in the future will have to grapple with it.
The majority of the article discusses the innovation management models of the future which have recently been identified by Arthur D Little. Rick Eager, who was interviewed by the journalist, points out that a focus on customers has long been associated with successful consumer businesses, but it should also be adopted by those businesses who only deal with other businesses.
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