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1 min read • Consumer goods & retail, Strategy
Product Alignment: The Key Driver of Profit and Growth
Why do some companies manage to move into high-end segments while others blunder? And why do some do extremely well at the bottom end of the market? The answer lies in product alignment, the key to keeping in close contact with your markets.
1 min read • Consumer goods & retail, Strategy
Product Alignment: The Key Driver of Profit and Growth
Why do some companies manage to move into high-end segments while others blunder? And why do some do extremely well at the bottom end of the market? The answer lies in product alignment, the key to keeping in close contact with your markets.
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