Richard J. Parkin

Partner

Rich Parkin is a corporate and BU strategist focused on demand-side transformation in automotive, commercial vehicles, and construction equipment.

Richard J. Parkin

Education

University of Cambridge
BA and MA (Hons, Cantab)
University of Massachusetts
PhD

Past Experience

Booz & Company/Strategy&
Partner
Weatherhead School of Management at CWRU
Assistant Professor

Richard J. Parkin

Rich Parkin has over 30 years of experience, including over 20 in strategy consulting.  He is based in Paris and serves clients globally. He has worked widely in Europe, MENA, the US, and the UK.

He serves clients in automotive, commercial vehicles, construction equipment, and B2B industrials in corporate and business unit strategy, with a focus on demand-side transformation. His key clients include:

  • A global automotive alliance
  • A manufacturer of construction equipment and power systems and its dealers
  • A MENA-based automotive distributor
  • A Tier 1 automotive supplier
  • Private equity and trading-house clients focused on the transformation of personal mobility (including powertrain transition and Mobility-as-a-Service)

TRANSFORMATION IN THE EUROPEAN USED CAR MARKET
TRANSFORMATION IN THE EUROPEAN USED CAR MARKET
The European used car (UC) market is seeing unparalleled attention and investment. While OEMs have long understood the links between new and used markets, they typically exercised only indirect control over second and third transactions. New, well-funded channels have emerged, as OEMs struggle to simultaneously manage the powertrain transition and investments in software-enabled vehicles. OEMs’ pursuit of downstream value is creating a clash with the disruptors: UC supermarkets, vertically integrated competitors, and digital platforms.
Electric vehicle charging in the UK and Europe
Which business models will win in this growing multibillion-pound market?

Richard J. Parkin

Rich Parkin has over 30 years of experience, including over 20 in strategy consulting.  He is based in Paris and serves clients globally. He has worked widely in Europe, MENA, the US, and the UK.

He serves clients in automotive, commercial vehicles, construction equipment, and B2B industrials in corporate and business unit strategy, with a focus on demand-side transformation. His key clients include:

  • A global automotive alliance
  • A manufacturer of construction equipment and power systems and its dealers
  • A MENA-based automotive distributor
  • A Tier 1 automotive supplier
  • Private equity and trading-house clients focused on the transformation of personal mobility (including powertrain transition and Mobility-as-a-Service)

TRANSFORMATION IN THE EUROPEAN USED CAR MARKET
TRANSFORMATION IN THE EUROPEAN USED CAR MARKET
The European used car (UC) market is seeing unparalleled attention and investment. While OEMs have long understood the links between new and used markets, they typically exercised only indirect control over second and third transactions. New, well-funded channels have emerged, as OEMs struggle to simultaneously manage the powertrain transition and investments in software-enabled vehicles. OEMs’ pursuit of downstream value is creating a clash with the disruptors: UC supermarkets, vertically integrated competitors, and digital platforms.
Electric vehicle charging in the UK and Europe
Which business models will win in this growing multibillion-pound market?

More About Richard
  • University of Cambridge
    BA and MA (Hons, Cantab)
  • University of Massachusetts
    PhD
  • Booz & Company/Strategy&
    Partner
  • Weatherhead School of Management at CWRU
    Assistant Professor