Marc Droste

Principal

Education

Karlsruhe Institute of Technology
Diploma in Industrial Engineering & Management
Aalto University, Helsinki, Finland

Marc is a Principal based in the Munich office and part of the Automotive & Manufacturing Practice in Central Europe. 

A major focus of Marc’s consulting work has been supporting automotive OEMs on trending topics of future sales & marketing, such as online retail and digital marketing. In addition to his automotive know-how, he also has strong functional experience in digital transformation, such as building digital units, data-driven organizations, and agile transformation, topics on which he has consulted clients across industries.

Marc has published viewpoints for the automotive industry, such as “Future car sales – how to go direct?” as well studies addressing companies’ digital transformation processes, e.g., “How to scale your Agile right - Successfully implementing Agile in large corporations”.

He holds an Engineering Diploma from the Karlsruhe Institute of Technology (KIT) and has studied abroad at the Aalto University in Helsinki. In his private time he is passionate about traveling, hiking and snowboarding in the mountains.

Recent Publications

Car subscription schemes
Ownership model of the future or marketing stunt?
Future car sales – how to go direct?
The physical retail store for goods and services is losing ground to new sales models and channels. Online retail, often in a direct sales set-up, continues to gain market share in almost every product category. In the automotive industry, players such as Tesla and electric vehicle (EV) start-ups, without existing widespread sales networks, sell directly through new channels, including online, urban boutiques and pop-up stores. Besides more variety in sales formats, this allows for limiting of retail costs and payout of margins to dealer networks.
Operations Management Periodical
Mit dem Chief Supply Chain Officer (CSCO) der Berner Gruppe haben wir ein Interview zur Zukunft der Logistik geführt. Die Berner Gruppe handelt B2B mit Verbrauchsmaterialien, Werkzeugen und Werkstattausstattung und bietet entsprechende Beratung und Serviceleistungen an. Die Gruppe ist europaweit in mehr als 25 Ländern aktiv. Eine der wesentlichen Erkenntnisse ist, dass die Digitalisierung die Logistik in den nächsten Jahren radikal verändern wird - nicht nur in den eigenen Abläufen, sondern auch in der einhergehenden Veränderung des Geschäftsmodells.
How to scale your Agile right
Being capable to react to change with agility is a key requirement for all companies onboarding digital business models or digital products and processes. It is becoming even more of a necessity to compete. Yet large and grown companies, in particular, see many challenges with the necessary balance between agility and stability – implementing agile methodologies outside the technical domain fails in many cases for many reasons.
Fit for Customer Interaction
The customer is moving more and more toward the focus of interaction, leading to more frequent and intensive customer dialogues in different channels. For companies selling their products in multi-level sales structures, this will require enormous alignment and coordination efforts in the future. Due to its complexity, customer dialogue in companies will need to take place on several levels. Reasonable and clear allocation of the dialogue functions to the sales levels is crucial to achieving efficiency.

Marc is a Principal based in the Munich office and part of the Automotive & Manufacturing Practice in Central Europe. 

A major focus of Marc’s consulting work has been supporting automotive OEMs on trending topics of future sales & marketing, such as online retail and digital marketing. In addition to his automotive know-how, he also has strong functional experience in digital transformation, such as building digital units, data-driven organizations, and agile transformation, topics on which he has consulted clients across industries.

Marc has published viewpoints for the automotive industry, such as “Future car sales – how to go direct?” as well studies addressing companies’ digital transformation processes, e.g., “How to scale your Agile right - Successfully implementing Agile in large corporations”.

He holds an Engineering Diploma from the Karlsruhe Institute of Technology (KIT) and has studied abroad at the Aalto University in Helsinki. In his private time he is passionate about traveling, hiking and snowboarding in the mountains.

Recent Publications

Car subscription schemes
Ownership model of the future or marketing stunt?
Future car sales – how to go direct?
The physical retail store for goods and services is losing ground to new sales models and channels. Online retail, often in a direct sales set-up, continues to gain market share in almost every product category. In the automotive industry, players such as Tesla and electric vehicle (EV) start-ups, without existing widespread sales networks, sell directly through new channels, including online, urban boutiques and pop-up stores. Besides more variety in sales formats, this allows for limiting of retail costs and payout of margins to dealer networks.
Operations Management Periodical
Mit dem Chief Supply Chain Officer (CSCO) der Berner Gruppe haben wir ein Interview zur Zukunft der Logistik geführt. Die Berner Gruppe handelt B2B mit Verbrauchsmaterialien, Werkzeugen und Werkstattausstattung und bietet entsprechende Beratung und Serviceleistungen an. Die Gruppe ist europaweit in mehr als 25 Ländern aktiv. Eine der wesentlichen Erkenntnisse ist, dass die Digitalisierung die Logistik in den nächsten Jahren radikal verändern wird - nicht nur in den eigenen Abläufen, sondern auch in der einhergehenden Veränderung des Geschäftsmodells.
How to scale your Agile right
Being capable to react to change with agility is a key requirement for all companies onboarding digital business models or digital products and processes. It is becoming even more of a necessity to compete. Yet large and grown companies, in particular, see many challenges with the necessary balance between agility and stability – implementing agile methodologies outside the technical domain fails in many cases for many reasons.
Fit for Customer Interaction
The customer is moving more and more toward the focus of interaction, leading to more frequent and intensive customer dialogues in different channels. For companies selling their products in multi-level sales structures, this will require enormous alignment and coordination efforts in the future. Due to its complexity, customer dialogue in companies will need to take place on several levels. Reasonable and clear allocation of the dialogue functions to the sales levels is crucial to achieving efficiency.

More About Marc
  • Karlsruhe Institute of Technology
    Diploma in Industrial Engineering & Management
  • Aalto University, Helsinki, Finland