The offerings of Germany's best airports

Passengers expect a wide range of entertainment offers when they visit airports. “Shopping miles” and restaurant and visitor platforms are already common. Airports are on the verge of becoming adventure worlds for passengers. The German newspaper Wirtschaftswoche examined the country’s 10 biggest airports and how the offers fit into the self-image of airports. The airports in Frankfurt, Munich and Hanover were listed at the top of the ranking, while the capital’s airport, Berlin-Tegel, failed in the categories comfort, processes and flight offerings and was listed in the bottom position.

Experts have little doubt that additional offerings that improve customers’ comfort, such as shopping and restaurants, are the future of aviation. Aurelia Bettati, partner at Arthur D. Little, highlights that some airports earn more than 50% of their revenues from retail. This development is forecast to increase within the next years. Modernizations and new concepts are meant to make the customer experience more pleasant. Airports will also focus more on business people. Lounges, conference rooms and office services are among the services of the future.

The offerings of Germany's best airports

Passengers expect a wide range of entertainment offers when they visit airports. “Shopping miles” and restaurant and visitor platforms are already common. Airports are on the verge of becoming adventure worlds for passengers. The German newspaper Wirtschaftswoche examined the country’s 10 biggest airports and how the offers fit into the self-image of airports. The airports in Frankfurt, Munich and Hanover were listed at the top of the ranking, while the capital’s airport, Berlin-Tegel, failed in the categories comfort, processes and flight offerings and was listed in the bottom position.

Experts have little doubt that additional offerings that improve customers’ comfort, such as shopping and restaurants, are the future of aviation. Aurelia Bettati, partner at Arthur D. Little, highlights that some airports earn more than 50% of their revenues from retail. This development is forecast to increase within the next years. Modernizations and new concepts are meant to make the customer experience more pleasant. Airports will also focus more on business people. Lounges, conference rooms and office services are among the services of the future.