The Metaverse Is the future version of the Internet
And will blur the boundaries between reality and virtuality. It will operate at the convergence of immersive spaces, collaboration platforms and social experiences, while supporting development of the emerging creator economy.
Arthur D. Little’s report, The Metaverse: Beyond fantasy, has developed a six-layer analytical framework that confirms the underlying technologies are simply not available and will not be for about a decade. Despite this, there are still huge opportunities, and we can already see market potential for 30–40 percent annual growth.
This will be a marathon, not a sprint, and the critical factors driving a successful strategy appear to be Immersivity, Interoperability and Abundance.
Join us for an author presentation of the report
Which will discuss
- The nature of the Metaverse
- Its current and near-term maturity levels
- The types of business opportunities we have mapped out in over 60 existing use cases in the consumer, enterprise, and industrial segments
This will provide a solid analytical platform to understand how the pieces might be put together and highlights a range of current and future opportunities.
The session will include an author presentation, as well as commentaries from leading industrialists showcasing their perspectives. This will be followed by a Q&A moderated by leading Arthur D. Little practitioners.
ASSOCIATE DIRECTOR ARTHUR D. LITTLE
CO-FOUNDER & CEO OF SCIENCEMAGIC.STUDIES
Advises on creation of digital assets and web3 economies. He was previously the CEO of the Guardian Media Group, a leading international media group.
HEADS UP THE CORPORATE STRATEGIC PROJECTS UNIT AT AMADEUS
Bringing more than 15 years of experience in digital strategy, corporate development and digital transformation from different industries.
PARTNER AT REED SMITH'S ENTERTAINMENT GROUP
Nick Breen is a partner in Reed Smith's Entertainment and Media Industry Group, with a particular focus on digital media, music, NFTs, the metaverse, advertising and video games.
PARTNER & HEAD OF THE MEDIA & ENTERTAINMENT PRACTICE, UK
PARTNER ARTHUR D. LITTLE
28TH NOVEMBER 2022
8:00 - 9:00 PT
11:00 - 12:00 ET
17:00 - 18:00 CET