Marketing & sales

Commercial excellence in B2B environments

How do best-in-class B2B players develop customer preference and maximize margins?

Integrated Mobility Platforms

How to win the customer in tomorrow’s world of smart mobility

25 %
% of organizations using advanced analytics-based sales performance management (SPM) solutions by 2020 to optimize sales compensation plans (source: Gartner)
> 10 %
% compound annual growth rate of US digital marketing by 2021 (source: Forrester)
25 %
% of Facebook in net US mobile ad revenues in 2017 (source: AdWeek)

The continuing progress of digitalization has led to radically new relationships between companies and their customers. It significantly changes day-to-day ways of shopping, interacting with others, learning, and choosing suppliers, both online...


Arthur D. Little is widely recognized for its excellence in marketing & sales consulting. Whatever your company is facing, we can help address the issues by providing a strategic perspective and developing innovative solutions.


We work side-by-side with our clients to build adequate marketing & sales innovative solutions and make change happen.